The Team
At Hogshead Imports, our passion for exceptional spirits is driven by a small yet dedicated team committed to bringing the finest whiskies to enthusiasts. We are not just importers; we are curators, explorers, and storytellers, deeply invested in the provenance and character of every bottle we offer.
Our team is driven by a profound understanding of the whisky landscape and an unwavering dedication to discovery. We forge personal relationships with independent bottlers and distilleries, traveling the globe to ensure that every spirit we select meets our rigorous standards for quality, authenticity, and unique character.
We believe that great whisky tells a story, and it’s our mission to share those stories with you. From uncovering hidden gems to championing emerging talent, our expertise lies in identifying spirits that embody tradition while daring to innovate. Our collective palate and discerning eye enable us to curate a portfolio that stands out, offering both the established classics and the exciting new frontiers of the whisky world.
When you choose a bottle from Hogshead Imports, you’re not just buying a spirit; you’re joining us on a journey, guided by a team that lives and breathes whisky.
The faces behind Hogshead Imports
Behind every exceptional whisky we offer, there’s a story of dedication and expertise. Meet the individuals who steer the Hogshead Imports ship, driven by a shared vision to bring you unparalleled spirits.
Toon - Founder
Behind Hogshead Imports is Toon van Rooij (pronounce: ‘Tone’), the founder and visionary of the company. A young spirit but a long-time whisky enthusiast, the spark for his love of whisky was ignited by a single dram and a captivating story. After his first trip to Scotland, he was completely hooked. This deep fascination for whisky and its rich heritage, combined with a (perhaps typically Dutch) entrepreneurial spirit, led to the creation of Hogshead Imports. Toon focuses mainly on acquisition, importing, logistics, and distribution, ensuring our carefully selected whiskies reach our customers efficiently and with the presentation they deserve. His appreciation for the nuanced flavors of a truly well-crafted dram, playing a pivotal role in shaping our portfolio and strengthening our presence in the whisky world.
Stijn - Searcher
Stijn (pronounce: ‘Stine’) brings a lifelong passion for spirits to Hogshead Imports, having joined in April 2024 on a part-time basis and transitioning to full-time since 2025. While Toon is the founder, Stijn lightheartedly refers to himself as the “searcher,” actively seeking out new partners and opportunities. Focused on sales and marketing, Stijn has successfully grown our market share in the Netherlands by forging many new retail partnerships. For 2025, the goal is to deepen these existing relationships, develop new connections, and actively pursue collaborations with other companies, further expanding our unique portfolio to whisky lovers. He is dedicated to building authentic relationships within the whisky community and ensuring every bottle in our portfolio tells a compelling story.